Pet Supplies Plus and Wag N’ Wash continue their sustainability efforts through an in-store recycling program with TerraCycle that helps pet parents recycle hard-to-recycle pet food, treat, and litter packaging. Since the program began in 2023, the brands have collected more than 138,000 pounds, or 69 tons, of pet packaging that would otherwise likely end up in landfills or incinerators.
A Measurable Impact Through TerraCycle
This Earth Day, Pet Supplies Plus and Wag N’ Wash celebrate the achievement of collecting and recycling 69 tons of pet food, treat and litter bag packaging through their in-store program. Alongside TerraCycle, an international leader in innovative sustainability solutions, the companies have created a proven and convenient way for pet parents to keep hard-to-recycle products out of landfills, including pet food, treat, and litter bag packaging through in-store collection stations.
“Through our neighbors and their participation in our recycling program, we’ve been able to make a real difference,” said Chris Rowland, Chief Executive Officer of Pet Supplies Plus and Wag N’ Wash. “We were the first pet retailers to launch a recycling program and we’re more committed than ever to sustainability and providing neighbors with simple, accessible ways to recycle hard-to-reuse pet products.”
Making Everyday Recycling Easier for Pet Parents
Since the partnership with TerraCycle began in 2023, more than 69 tons of waste have been prevented from ending up in landfills or incinerators, underscoring a measurable and growing environmental impact. Through these efforts, the brands continue to provide neighbors with an opportunity to participate in responsible recycling and reduce waste.
Pet Supplies Plus and Wag N’ Wash are pioneers in pet specialty recycling, launching the first program of its kind in the industry. With the continued expansion of their TerraCycle partnership, the brands remain committed to supporting local communities and creating accessible, everyday solutions that make sustainability a part of routine pet care.
“Most pet-related items—from packaging to worn collars and leashes—aren’t accepted through local recycling, which means they’re typically thrown away,” said Tom Szaky, Founder and CEO of TerraCycle. “By building on an established in-store collection program and introducing a limited-time way to recycle everyday gear, this effort makes it easier for pet parents to take action and keep more of what they use out of landfills and incinerators.”
Learn more about which products can be recycled and find participating locations by visiting the Wag N’ Wash website.
Frequently Asked Questions (FAQs)
Q: Why does sustainability matter in pet retail? Sustainability is increasingly important in pet retail because pet parents are looking for convenient ways to reduce waste while continuing to care for their pets. Programs like Wag N’ Wash in-store recycling make sustainable action easier to include in everyday pet care routines.
Q: Do I need previous pet industry or franchising experience to become a Wag N’ Wash Franchise Owner? No. Wag N’ Wash provides the systems, training, and support needed to get started and operate the business. What matters most is a strong commitment to customer service, community engagement, and the ability to lead and grow a team.
Q: Is Wag N’ Wash a good franchise to invest in? Pet retail is widely considered a needs-based category driven by consistent demand, with the U.S. pet industry expenditures reaching $158 billion in 2025 and projected to grow to $165 billion in 2026. Wag N’ Wash operates within this resilient, billion-dollar industry while combining proven systems, national brand recognition, and community-focused differentiation.
About Wag N’ Wash
Wag N’ Wash Natural Pet Food & Grooming, a full-line dog grooming and self-wash specialty retail destination, has a mission to recognize, promote and foster the positive impact that companion pets and their humans have on each other. Wag N’ Wash provides full-service grooming, self-wash facilities, baked dog treats, natural food, supplements, and toys. Wag N’ Wash has ranked on Denver Business Journal’s Colorado-Based Franchisors List, Franchise Times’ Top 200+ List and Franchise Gator’s Top 100 Franchisees List. Today, there are 26 Wag N’ Wash locations open across the nation. To learn more about Wag N’ Wash, please visit wagnwashfranchising.com.
About TerraCycle
TerraCycle is an international leader in innovative sustainability solutions, creating and operating first-of-their-kind platforms in recycling, recycled materials, and reuse. Across 18 countries, TerraCycle is on a mission to eliminate the idea of waste and develop practical solutions for today’s complex waste challenges. The company engages an expansive multi-stakeholder community, from Fortune 500 companies to schools and households, across a wide range of accessible programs and has raised millions for schools and nonprofits since its founding more than 20 years ago. To learn more about TerraCycle and join them on their journey to move the world from a linear economy to a circular one, please visit https://www.terracycle.com/en-US/.